Introduction

INTRODUCTION

SLIM Corporate Educational Programmes

The Corporate Educational Program of Sri Lanka Institute of Marketing (SLIM),which was launched in 2010, has been highly successful and has contributed to the improved performance of companies in various industries such as Insurance, PharMa, FMCG, Mobile Telecommunications and Banking

The programme is being continued in 2015 and companies have the opportunity to tie up with the national body for marketing in Sri Lanka for accelerated professional development oftheir staff.The program includes customised education for individual companiesand the company performance is embedded into the program, thereby guaranteeing positive results.

At the conclusion of the Corporate Education Program each employee receives a co-branded certificate from SLIM and their company, at a certification ceremony. A unique aspect of the program is that the successful completion of each programme provides a pathway for employees to pursue SLIM qualifications which will further enhance their career prospects and ultimately endow the companies with a highly qualified workforce.

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