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Introduction

The Professional Certificate in Marketing (PCM) is the gateway for people who have an interest in Marketing to venture into a fulfilling career in the field. Marketing serves as not only a career path, but as a lifestyle and will ensure that all professionals uplift their everyday standards. The course will cover basic concepts of Marketing and lay the foundation for Marketing as a profession. The PCM qualification is especially designed for beginners in Marketing. The Professional Certificate in Marketing course has a 3 month study duration leading up to the Postgraduate Diploma (PGDIP) in Marketing (Sri Lanka).

  • A basic knowledge of Marketing to start, manage and expand their business
  • Encourage and promote entrepreneurship in Sri Lanka
  • An orientation to Marketing and to encourage students to proceed with higher studies in Marketing
  • An entry qualification and the confidence to embark on a career in Marketing
  • Students over 16 wishing to pursue a Marketing career
  • Junior Marketers who require a basic Marketing qualification
  • Middle-level Marketers requiring theoretical inputs on Marketing
  • Other working adults who wish to gain more knowledge on Marketing
  • Students over 16 wishing to pursue a Marketing career
  • Junior Marketers who require a basic Marketing qualification
  • Middle-level Marketers requiring theoretical inputs on Marketing
  • Other working adults who wish to gain more knowledge on Marketing
  • Age must be 16 years or above